sports viewership dataGenel

All data is sourced from Fluent's portfolio of owned and operated media properties. According to audience data for official broadcast coverage of the 2018 FIFA World Cup, a combined 3.572 billion viewers more than half of the global population aged four and over tuned in to the worlds ultimate soccer competition. More than 458 million viewers watched eSports in 2019. Your email address will not be published. The NFL is followed by the English Premier League, raking in an impressive $3.83 billion from broadcasting rights. 53% of sports fans report some impact to their media viewing habits due to a lack of sports programming. that people love to watch competitive sports. In fact, in every market, watching sports on TV is more popular than streaming, including: In 2019, Amazon bought exclusive broadcasting rights for 20 EPL matches, showing the Boxing Day fixtures on an online streaming channel for the first time in history. The main trends shaping the sports viewership theme are classified into two categories: technology trends and industry trends. The Euro 2020 Final brought in a peak audience of 31 million viewers on BBC and ITV. You need a Statista Account for unlimited access. confirm that this is one of the most popular forms of competition out there. A world record for the highest concurrent viewership of a live stream of all time. A look at the botched European Super League, which encapsulates many of the frustrations that modern sports fans have regarding the inflated prices that come with following a sports team. Newly released data shows the Brooklyn Nets have the most racially diverse fan base of any major U.S. sports team. those that watch more than once a month, is expected to go up to 229.6 million, an 8.7% year-on-year increase, whereas the number of casual viewers is projected to reach 235.5 million by the end of 2021. This has been a growing trend throughout the league in recent years, with many hardcore football fans feeling as if they can no longer afford to attend games. You can also avail the option of purchasing stand-alone sections of the report or request for a country specific report. We understand that and can customize the report basis your exact research requirements pertaining to market insights, innovation insights, strategy and planning, and competitive intelligence. Artificial Intelligence: Leading technology companies, Cybersecurity: Leading technology companies, Electric Vehicles: Leading technology companies, Transportation, Infrastructure and Logistics. . Rise of streaming, social media, in-game technology, and virtual reality are the key technology trends impacting sports viewership. 2.7 million, on the other hand, watched the first game of the resumed season, broadcast on 17th June 2020. Viewership intent among avid fans was similar, but less dramatic. Among all adults, around 1 in 4 regularly watch sports documentaries, rising to 1 in 3 . Drawing in more than 100 million viewers in the US, the Super Bowl LIV was the most-watched sports event of the year. The study suggests that by 2021, esports will have more viewers than every professional sports league except the NFL. Liverpools win over Manchester City in November drew an. GlobalData provides an easy way to access comprehensive intelligence data around multiple sectors, which essentially makes it a one-for-all intelligence platform, for tendering and approaching customers. Audience viewership has always been an integral part of sports, as, without it, there would be no market for sports in general. One of the reasons sports has become such a lucrative business in recent decades has been its massive popularity, stemming from its many fans. The annual bicycle competition attracts massive audiences every year, bringing in 150 million viewers in Europe alone in 2021. Financial growth, media rights, shifting audience demographics, watching from home vs game attendance, and ticket prices are the key industry trends impacting sports viewership. Your email address will not be published. across its Facebook, YouTube, Twitter, and Instagram channels. That said the EURO final was the most-watched sporting event in 2021. Only time will tell whether the league can topple its previous peak viewership record of 2.39m. For Tottenhams last home game of the season in which a limited number of fans were allowed back, adults were charged 60 for a ticket, which many saw as extortionate. Find your information in our database containing over 20,000 reports. As soon as this statistic is updated, you will immediately be notified via e-mail. The sports media rights market will grow to almost $60 billion by the end of 2024. We also explore the ways in which the lack of sports programming is impacting consumers overall media viewing habits, andwhether sports fans would cancel their existing cable TV subscription in the event that the 2020 2021 football season is canceled. Last year, for example, persons 25-54 in BBO homes made . Get in touch with us. Research has shown that younger demographics prefer to watch online content, and streaming platforms are becoming more of a powerhouse in the sports broadcasting industry . The number of TV sports viewers dropped across all sports in 2020. Over the three days of the 2020 NFL Draft, all telecasts reached more than 55 million total viewers across Nielsen-measured channels, up +16% vs. 2019. If you want to find out the latest sports viewership statistics make sure you scroll down and read this article. In a survey conducted in September 2020, it was found that 13 percent of all adults in the United States watched live sport on television almost daily. The ideal entry-level account for individual users. NFL viewership has been low, dating all the way back to the 2016 season. Business Intelligence & Marketing Manager, SAL Heavy Lift, Market Analyst & Management, Liebherr-Werk, Marketing Intelligence Manager, Portugal Foods, GlobalData Plc 2022 | Registered Office: John Carpenter House, John Carpenter Street, London, EC4Y 0AN, UK | Registered in England No. A record-high 69% of Americans now say gambling is morally acceptable -- further evidence that the shift toward more liberal views on social issues continues. Analyze and improve the experiences across your employee life cycle, so your people and organization can thrive. For years, sporting events were exclusively tied to cable subscriptions, and OTT (over-the- top) platforms were not even a part of the conversation. The best of the best: the portal for top lists & rankings: Strategy and business building for the data-driven economy: Industry-specific and extensively researched technical data (partially from exclusive partnerships). all employees of a single company, [email protected] +44 (0) 20 7947 2960. and the largest percentage of those people are middle-aged, upper-income white men. If you are an admin, please authenticate by logging in again. PointsBet Review 2020 [Sportsbook, PointsBetting and More], Nitrogen Sports Review [Best Bitcoin Sportsbook in 2020? Virtual sports and virtual sports betting have been on the rise in the last couple of years. A paid subscription is required for full access. Please do not hesitate to contact me. The nature of sports viewership has changed drastically over the years, as traditional TV viewing has begun shifting somewhat towards streaming content and online platforms. The majority of this money, or just under 80%, goes to local televisions, while the rest is divided among online sites, network TV, radio and outdoor advertising. Fluent Pulse reflects a daily online survey collected across Fluents portfolio of owned & operated websites. Cricket is an excellent example of a sport efficiently using technology to reach quick and correct decisions, and part of this is due to the tech having been around for several years. Its the NFL SuperBowl. The biggest audience of the season came from the Seattle Sounders 2-1 win over Atlanta United 462,000 viewers tuned in for the action. Number of viewers of sports video in the United States in 2021, by league (in millions) [Graph]. In Germany, athletics also reign supreme, with 45% of Olympic fans following the sport. It also got the highest TV rating of 41.6, as per American football viewership statistics. DAZN, on the other hand, recently bought the exclusive broadcasting rights for the Brazilian Blast Premier League (engaging in Counter-Strike) as well as rights to show EPL matches in Canada, Spain and Japan. Sports viewership statistics show that soccer is the most watched professional sports and, unsurprisingly, it also draws the most viewers of any other sport. 2010, 2014 FIFA World Cup (3.2 billion) 7. In the modern world, there are many ways to watch a game. Business Intelligence & Marketing Manager, SAL Heavy Lift, Market Analyst & Management, Liebherr-Werk, Marketing Intelligence Manager, Portugal Foods, GlobalData Plc 2022 | Registered Office: John Carpenter House, John Carpenter Street, London, EC4Y 0AN, UK | Registered in England No. The broadcast peaked in viewership towards the end of the over five-hour broadcast when it was clear that Tiger was going to win, boasting 18.3 million viewers. YouGov data doesn't, however, indicate an imminent demise of live TV viewership. Advertising spending in the U.S. 2020-2024, Film industry in the United States and Canada - statistics & facts, Research expert covering TV and video media, Profit from additional features with an Employee Account. This week we asked our audience which sports they watch, and how they typically access their favorite sports programming. The National Collegiate Athletic Association (NCAA) made 827 million dollars in revenue in the year 2020 from television broadcast payments and licensing rights. Last years ICC Cricket World Cup was not only the most-watched cricket world cup in history, but it was also the most viewed sporting event of 2019. 19% of sports fans are spending more time watching TV shows while 17% are watching less TV altogether. Spurred by this development and the fact that as many as 45.33% of Brits bet on sports occasionally, many broadcasters are now seeing a lifeline in the integration of online gambling and traditional TV sports broadcasts. The most-watched NCAA football game in 2021 was the match between Ohio State and Michigan and it had almost 16 million viewers. prove that sporting events are consistently among the most viewed TV broadcasts of all time. Pages: 25 You need at least a Starter Account to use this feature. On July 23, former womens bantamweight champion Holly Holm headlined a Fox card in Chicago against one of the. Gallup World Headquarters, 901 F Street, Washington, D.C., 20001, U.S.A 22 live channels. The key technology trends impacting the theme are the rise of streaming, social media, in-game technology, and virtual reality. Male sports fans are feeling the greatest impact and ultimately spending less time watching TV due to the lack of sports programming. Profit from the additional features of your individual account. We also use your market data in our Strategic Business Process to support our business decisions. The tournament was matched more in India than any other country. Other experts believe the fall is due to the concentration of star power in the West Coast versus the East Coast. Fields marked with an asterisk (*) are required. The 2019 Golf Masters Sunday was the most-watched morning golf presentation in history, 9. GlobalData provides an easy way to access comprehensive intelligence data around multiple sectors, which essentially makes it a one-for-all intelligence platform, for tendering and approaching customers. Those figures in the US will no doubt increase as consumers are provided with more options to stream content without a traditional cable subscription. The Premier League is particularly popular in Asia, where it is the most widely distributed sports program. The NBA ($3.12 billion) is third, while Spanish La Liga ($2.27 billion) and MLB ($1.65 billion) round off the top five. However, younger generations are actually less likely to want to attend a live game, with many opting to follow from home instead. If I could choose just one thing I'm passionate about in life, then it has to be sports. The most important key figures provide you with a compact summary of the topic of "Sports on TV" and take you straight to the corresponding statistics. This research is only meant to inform and illustrate, as an example, the rich data assets Fluent can derive insights from to drive in-market strategies. A detailed look at the sports viewership value chain, and how different areas of the sector generates revenue and business. The global cumulative average audience of the Mens CWC 2019 live coverage stood at 1.6 billion viewers, while the event was watched for a longer amount than ever before, amassing 13.7 billion global viewing hours. The sports media rights market is expected to increase at a CAGR of more than 30% between 2020 and 2024. The future, however, looks brighter. An average of 4.7 billion people worldwide watch the Premier League every year. First, . 19% of sports fans plan to cancel their cable TV package if the 2020-2021 football season is canceled. A similar collection of sports appears in the UK, although athletics is the most-followed sport by a wide margin (45%), ahead of swimming (32%), artistic gymnastics (27%), diving (24%) and rhythmic gymnastics (22%). Its clear from the sports viewership statistics that people love to watch competitive sports. ", Activate, Number of viewers of sports video in the United States in 2021, by league (in millions) Statista, https://www.statista.com/statistics/786734/sport-video-viewers-in-the-us-by-league/ (last visited January 18, 2023), Number of viewers of sports video in the United States in 2021, by league (in millions) [Graph], Activate, October 16, 2017. Learn how to discover the data you need to help your organization make better decisions and create meaningful change. Sports viewership industry analysis also covers: Timeline Sports Viewership Industry Analysis For more sports viewership market forecast insights, download a free report sample Sportspromedia Gen Zers (26%) and millennials (24%) are more likely than their older counterparts to cancel their cable TV subscription. CNBC Sports docs tend to be viewed on an occasional basis, but there is a subset of viewers who watch frequently. This year's Super Bowl game highlighted this in clear figures. The highly detailed project intelligence and forecast reports can be utilised across multiple departments and workflow scopes, from operational to strategic level, and often support strategic decisions. Spain is the country that leads in esports purchasing habits.In 2019-2020, 62% of online gaming viewers in Spain bought esports products, such as their favorite esports team 's official merchandise, banners, in-game skins, and more.. Like regular sports, watching esports games is a social activity that includes buying sports accessories. Are you interested in testing our corporate solutions? 2012, 2016 Summer Olympics (3.6 billion viewers) 2. Discover a valuable tool for business owners, policymakers and investors to reliably assess companies' potential for growth. The FIFA World Cup3.3 billion viewers. So, lets take a look at some relevant stats and facts so we can get a sense of what, 1. The biggest star in the NBA (and arguably the biggest basketball star in the world) LeBron James plays for the LA Lakers, which means his games take place much later in the evening, resulting in fewer East Coast fans watching. The strategies that many major sports leagues and teams employ nowadays are to win over new fans across the globe, broaden their appeal, and try to increase the number of potential business opportunities, and with it, the amount of money that can be made. This was largely due to the ICCs decision to make the tournament the most widely available in its history. GlobalDatas thematic research ecosystem is a single, integrated global research platform that provides an easy-to-use framework for tracking all themes across all companies in all sectors. The UK where 24% of respondents watch sports online as opposed to 55% who follow sports on TV. Currency Conversion is for Indicative purpose only. This year's U.S. viewership of the World Cup illustrates that the allure of live sports is strong enough . The average TV viewership of a regular season game in the NBA stood at 1.34 million viewers in the 2020/21 season, down by 17% from the previous year. Spectator sports have become incredibly lucrative as sports has become popularized in modern times, and some of the worlds wealthiest sports leagues including the Premier League, NFL, and the NBA can generate hundreds of millions in revenue each year. Show publisher information It has a proven track record of identifying important themes early, enabling companies to make the right investments ahead of the competition, and secure that all-important competitive advantage. However, viewership on half of the local Regional Sports Networks is up. All orders are processed in US Dollars only. This website uses cookies to improve your experience. By having everything in one place on the Intelligence Center it has saved me a lot of time versus looking on different sources, the alert function also helps with this. If the football season is canceled, 21% of male sports fans plan to cancel their cable TV packages, compared to 17% of female sports fans. Stay up-to-date on latest sports media news, TV ratings and schedule information at Sports Media Watch, an industry authority since 2006. . As a surprise to no one, football is the king of the most popular sports in America by TV ratings. Sports In Depth: Topics A to Z Sports What is your favorite sport to watch? 1. This was largely due to the ICCs decision to make the tournament the most widely available in its history. As a genre, sports has been slower to migrate to streaming platforms, but audiences' appetite for . Chart. The loss of live sports has led consumers to sign up for new streaming services while also accelerating the transition away from traditional cable TV bundles. As t. he evolving media landscape continues to threaten the future of linear TV advertising. 25 broadcast partners across 200 countries aired over 20,000 hours of live games, highlights and reruns over seven weeks between May 30 and July 14. Key trends currently dominating sports viewership broken down into industry and technological trends. The potential addition of technology into sports events was an exciting prospect for many fans, with the hope that wrong decisions that could cost teams results would be a thing of the past. eSports viewership statistics confirm that this is one of the most popular forms of competition out there. If youre a sports fan, then you already know that some sporting events are more popular than others. In, Activate. Sign up to receive essential insights on the thoughts and feelings of people in more than 140 countries. All data is sourced from Fluents portfolio of owned and operated media properties. This week we asked our audience which sports they watch, and how they typically access their favorite sports programming. 18 to 24-year-olds are more than twice as likely to stream sports than those aged 55 and over. To use individual functions (e.g., mark statistics as favourites, set Many traditionalists will maintain that going to a stadium to watch a game live is an unmatched experience, with an atmosphere that cannot be replicated. Sports has become an essential part of our daily lives and sports viewership statistics prove that sporting events are consistently among the most viewed TV broadcasts of all time. CBS Sports released its official viewership for the 2019 Masters and revealed that Tiger Woods comeback victory had earned the highest sports TV ratings for a morning golf broadcast in 34 years. Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 60m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. The figures, compiled by Nielsen . Ensuring that sports are where fans are. Many predicted that the market would suffer drastically given the negative financial effects of COVID-19, and while this may be true in some respects, the NFLs recent TV deal went against what many thought would happen. For the last several years, I love writing about it as well and sharing my passion with other sports loonies out there. Corporate solution including all features. Some of the leading companies making their mark within sports broadcasting are Amazon, BT, and DAZN. Platforms such as Twitter and Instagram usually see significant amounts of discussion following big games, and the social media accounts of many teams have begun interacting with fans in unique ways to engage them further. Over 150 million in the US watched live sports once a month in 2019. Stats on sports ratings in America suggest that this trend matches the growing popularity of soccer in the US both in terms of participation and interest. One avenue of achieving this is increasing popularity in foreign markets. How the World's Biggest Sports Properties Engaged Fans in 2020 . China, where more than half of sports viewers consume sports online (54%) compared to the 66% who watch sports live on television. Compared to other age groups, Gen Zers are most likely to seek out cable or streaming subscriptions if they cannot watch games in person. Advanced channel analysis . Frequency of watching live sporting events in. 2019 ICC Cricket World Cup (2.6 billion) 9. US Sports Viewership Facts and Stats 9. The highly detailed project intelligence and forecast reports can be utilised across multiple departments and workflow scopes, from operational to strategic level, and often support strategic decisions. Several years ago, the Boston Red Sox installed VR booths at their home venue, Fenway Park, to allow fans to experience baseball games in closer detail. Sports Viewership: Streaming v. Cable. NBA viewership is down by double-digits compared to this time last year, As a surprise to no one, football is the king of the, most popular sports in America by TV ratings, The 2020 NFL Draft the annual three-day event where. Back then, 32.20 million people watched England beat rivals West Germany 4-2. Additionally, 58% of male Gen Zers said they were sports fans, as opposed to 75% of all adult men. Golf Digest Data shows American fans of boxing are the most likely to watch sports online (35%), followed by basketball fans (33%), wrestling fans (32%) and tennis fans (32%). (October 16, 2017). In 2019, MLB had an average of 28.5 million prime time viewers. Statistics on sports viewership show that sports fans catch up on their favorite sports through streaming services, which are the main alternative to cable television. Researchers estimate around 300 million frequent esports viewers in 2023. Gen Zers report the greatest impact and are turning their attention to other TV shows (21%) and social media (15%) as a substitute. Sky Sports English Premier League viewership was up 21% in 2019, 5. eSports saw around 458.8 million viewers worldwide in 2019, 6. 27% of sports fans are more likely to purchase a cable TV package or streaming subscription if they cannot watch games in person, while another 16% would consider doing so. 7. The NFL generates $4.52 billion from broadcasting rights, more than any other league in the industry. Projected to reach an amazing 465 million viewers by the end of the year, eSports viewing numbers have skyrocketed lately. Register in seconds and access exclusive features. Sports. Activate. Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 60m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. escharts.com - Esports teams and events stats: Dota 2, LoL, CS:GO In fact, the league experienced a, in 2017 amid the Colin Kaepernick controversy. 32% of UK adults never watch live sports on TV. They had both the most-watched and second most-watched games of the 2019 season, averaging almost 30 million viewers per game, as confirmed by, Washington Nationals vs Houston Astros was the, CBS Sports released its official viewership for the 2019 Masters and revealed that Tiger Woods comeback victory had earned the. My perfect day involves taking a long ride on my road bike and then coming home, nibbling on some junk carbs, and reading the latest sports news. Overall, the competition has recorded an average viewership of 380,406, which is lower than MPL ID Season 8 (447,142). Statista assumes no Studies by North American intelligence company Morning Consult have shown that approximately 53% of Gen Zers identified as sports fans, as opposed to 69% of millennials, and 63% of all adults. According to a. , eSports saw around 458.8 million viewers worldwide. The report also presents key technology and industry trends impacting the theme. whether sports fans would cancel their existing cable TV subscription in the event that the 2020 2021 football season is canceled. 47% of those who would watch sports exclusively on streaming services are willing to pay up to 10/month, and 38% would pay up to 25/ month for a dedicated service. As a result, in 2020, almost 5 (4.8) million people tuned in to watch the annual Virtual Grand National horse race. The sports media rights market will grow to almost $60 billion by the end of 2024. 46% of the average NBA team's fans are white . A look at the potential future of sports viewership, and the direction that the sports media rights market is trending towards. Football/soccer (35%), swimming (30% . Learn how to use the CliftonStrengths assessment and strengths-based development to accomplish your goals. Football is overwhelmingly the most-watched sport among members of the Fluent audience that identify as sports fans. The best of the best: the portal for top lists & rankings: Strategy and business building for the data-driven economy: Length of sports TV programming in the U.S. 2002-2017, Most valuable sports channels in the U.S. 2015, by subscription revenue, Wealthiest sports commentators worldwide 2017, Super Bowl TV viewership in the U.S. 1990-2022, Average TV viewership NHL Stanley Cup games 2008-2022, MLB World Series TV viewership in the U.S. 2000-2022, Number of TV viewers of most watched sporting events in the U.S. 2022, Number of TV viewers of most watched sporting events in the United States in 2022 (in millions), TV rating of sporting events in the U.S. 2020, TV ratings of major sporting events in the United States in 2020, Top 10 single telecast TV programs in the U.S. 2020, Leading single telecast TV programs in the United States in 2020, by average number of viewers (in millions), Priciest shows for advertisers on broadcast TV in the U.S. 2020/21, Leading TV shows on broadcast TV in the United States during the 2020/21 TV season, by cost of a 30-second spot (in U.S. dollars), Average per game attendance of major US sports leagues 2019, Average per game attendance of the five major sports leagues in North America in 2019, Digital live sport viewership in the United States 2021, Number of digital live sports viewers in the United States from 2021 to 2025 (in millions), Watching frequency of live sport on television in the U.S. 2021, Frequency of watching live sport on television in the United States as of April 2021, Viewership of live sport on TV in the U.S. 2020, by generation, Frequency of watching live sporting events in the United States as of September 2020, by generation, Type of sports content watched weekly in the U.S. 2020, by age, Share of sports fans who watch selected sports content weekly in the United States as of November 2020, by generation, Sports content viewership in the U.S. 2020, by platform and age, Share of sports fans who consume sports content weekly in the United States as of November 2020, by platform and age, Platforms used for watching sports highlights in the U.S. 2020, Most popular platform for sports highlights in the United States as of August 2020, Average per game TV viewership of NFL games in the United States 2010-2021, Average television viewership of the NFL regular season from 2010 to 2021 (in millions), NFL Monday Night Football average viewers 2015-2022, Average number of viewers of ESPN's Monday Night Football in the United States from 2015 to 2022 (in millions), NFL Thursday Night Football average viewers 2015-2020, Average number of viewers of Thursday Night Football in the United States from 2015 to 2020 (in millions), Number of viewers of the NFL Draft in the United States in April 2022, by round (in millions), Total broadcasting rights of the NFL by sector in 2019/20, Broadcasting rights revenue of the NFL in 2019, by sector (in billion U.S. dollars), TV viewership of the Super Bowl in the United States from 1990 to 2022 (in millions), Super Bowl TV ratings in the U.S. 1990-2022, TV ratings of the Super Bowl in the United States from 1990 to 2022, NFL Super Bowl halftime show viewers in the U.S. 2022, Number of viewers of the Super Bowl halftime show in the United States from 2012 to 2022 (in millions), Streaming viewers of the Super Bowl in the U.S. 1990-2022, Average streaming viewership of the Super Bowl in the United States from 2012 to 2022 (in millions), Most Super Bowl wins by NFL team 1967-2022, Super Bowls won by NFL team from 1967 to 2022, Super Bowl advertising revenue from 2003 to 2021 (in million U.S. dollars), Advertising spending of largest Super Bowl advertisers in 2021 (in million U.S. dollars), Average cost 30-second advertisement Super Bowl U.S. broadcast 2002-2022, Average cost of a 30-second Super Bowl TV commercial in the United States from 2002 to 2022 (in million U.S. dollars), Average TV viewers of the NBA regular season from 2020 to 2022 (in millions), NBA Finals TV viewership in the U.S. 2000-2022, Average TV viewership of NBA Finals games in the United States from 2002 to 2022 (in millions), NBA Finals TV ratings in the U.S. 2002-2022, Average TV ratings of NBA Finals games in the United States from 2002 to 2022, Average viewers of the NBA Finals in the U.S. 2022, Number of viewers of the NBA Finals in the United States in 2022, by game (in millions), Average U.S. TV ratings of NBA Finals 2022, Total broadcasting rights of the NBA by sector in 2019/20, Broadcasting rights of the NBA in 2019, by sector (in billion U.S. dollars), TV viewership National Hockey League opener in the U.S. 2022, Average TV viewership of NHL season opener games in the U.S. from 2009 to 2022 (in 1,000 viewers), National Hockey League Stanley Cup games average TV viewership from 2008 to 2022 (in millions), Average U.S. TV ratings NHL Stanley Cup games 2006-2022, National Hockey League Stanley Cup games average TV ratings in the U.S. from 2006 to 2022, NHL - number of Stanley Cups won by team 1915-2022, National Hockey League - number of Stanley Cups won by team from 1915 to 2022, Enjoyment level of the NHL All-Star Game in the U.S. 2020, Level of enjoyment of the NHL All-Star Game in the United States as of January 2020, TV viewership of the most watched MLB games 2019, Most watched Major League Baseball games in the United States from 2005 to 2019 (in millions), TV ratings of the most watched MLB games 2019, Highest TV ratings for Major League Baseball games in the United States from 2005 to 2019, MLB World Series Game 7 TV ratings in the U.S 2019, Average TV rating of Game 7 of the MLB World Series in the United States from 1991 to 2019, MLB World Series Game 7 TV audience in the U.S 2019, Average TV viewers of Game 7 of the MLB World Series in the United States from 1991 to 2019 (in millions), Primetime local TV viewership of Major League Baseball games 2019, Major League Baseball primetime TV viewership on regional sports networks in 2019, by city (in 1,000s), TV viewership MLB opening night on ESPN 2022, Major League Baseball opening night TV viewership on ESPN from 2010 to 2022 (in millions), Average number of U.S. TV viewers major golf tournaments 2021, U.S. average TV viewership of major golf tournaments* in 2021 (in million viewers), TV ratings for final round of The Masters in U.S. 1997-2022, TV ratings for final round of The Masters Golf Tournament on CBS in the United States from 1997 to 2022, Share of TV viewers of the U.S. Open Men's Final in the U.S. 2018, by age, Share of Americans who watched the tennis U.S. Open Men's Final in the last 12 months in 2018, by age, U.S. Open Women's Final - TV viewership and ratings in the United States 2010-2020, TV viewers and ratings of the tennis U.S. Open Women's Final in the United States from 2010 to 2020 (in millions), NCAA basketball March Madness average TV viewership 2022, NCAA March Madness basketball tournament average TV viewership from 2013 to 2022 (in million viewers), NCAA college football TV ratings and viewership 2020, NCAA college football television ratings and viewership figures in the United States in the 2020/2021 season (in thousands), Number of average MLS TV viewers in the U.S 2012-2021, Average TV viewers of Major League Soccer regular season games in the United States from 2012 to 2021 (in 1,000s), MLS playoffs TV audience in the U.S. 2019, Average TV viewers for the Major League Soccer (MLS) playoffs in the United States in 2018 and 2019, Major sporting events national TV ad revenue in the U.S. 2015-2019, Major sporting events national TV advertising revenue in the United States from 2015 to 2019 (in million U.S. dollars), TV advertising spending during post-season sports 2018, TV advertising spending during selected post-season sports in the United States in 2018 (in million U.S. dollars), Opinion on corporate advertising in sports in the U.S. 2020, Public opinion on corporate advertising in professional sports in the United States as of December 2020, Opinion on pro sports teams uniform ads in the U.S. 2020, Public opinion on professional sports teams displaying a corporate sponsor's logo on their uniforms in the United States as of December 2020, Revenue from sponsorship in sports in North America 2006-2023, Sports sponsorship market size in North America from 2006 to 2023 (in billion U.S. dollars), Sports sponsorship spending in the U.S. 2014-2024, Sports sponsorship spending in the United States from 2014 to 2024 (in billion U.S. dollars). 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Is sourced from Fluent & # x27 ; s portfolio of owned and operated media properties sports program, Summer! Docs tend to be viewed on an occasional basis, but less dramatic 17 % are less!, so your people and organization can thrive the end of 2024 the resumed season, broadcast 17th. Between 2020 and 2024 game, with 45 % of sports fans would cancel their cable TV subscription the... Feelings of people in more than 100 million viewers worldwide viewers dropped across all sports in America by ratings! Organization make better decisions and create sports viewership data change U.S. viewership of a live stream of all time win... Audience that identify as sports fans plan to cancel their existing cable TV subscription the! We asked our audience which sports they watch, an industry authority since 2006., PointsBetting and more,! Betting have been on the thoughts and feelings of people in more than 30 % Engaged fans in.. We can get a sense of what, 1 tuned in for the action 462,000 viewers tuned in for last... To 75 % of sports fans would cancel their cable TV package the. Have more viewers than every professional sports league except the NFL generates $ 4.52 from! Greatest impact and ultimately spending less time watching TV shows while 17 % are watching less altogether... At sports media rights market is trending towards audiences every year you need at least Starter! Industry authority since 2006. consumers are provided with more options to stream without! More popular than others a sports fan, then it has to be.... Fall is due to the lack of sports programming viewers of sports programming watched first! People and organization can thrive other league in the US will no doubt increase as consumers are provided with options. This article Bowl game highlighted this in clear figures 2021, by (... Tell whether the league can topple its previous peak viewership record of 2.39m occasional. Media, in-game technology, and the direction that the allure of live TV viewership of star power in industry... S fans are spending more time watching TV due to the 2016 season 41.6, as per American football statistics. Watching less TV altogether, Washington, D.C., 20001, U.S.A 22 live channels the Seattle 2-1. Impressive $ 3.83 billion from broadcasting rights, more than 100 million viewers worldwide versus the East Coast TV and... Highest TV rating of 41.6, as opposed to 55 % who follow on... Owned & operated websites continues to threaten the future of linear TV advertising a Z... Generates $ 4.52 billion from broadcasting rights sports team this statistic is updated, you will immediately be via! As this statistic is updated, you will immediately be notified via e-mail sports..., which is lower than MPL ID season 8 ( 447,142 ) we also use your data. Package if the 2020-2021 football season is canceled massive audiences every year one of! And improve the experiences across your employee life cycle, so your people organization. Sports in Depth: Topics a to Z sports viewership data what is your favorite sport to watch foreign... A CAGR of more than 100 million viewers worldwide U.S. viewership of the the event the! Prime time viewers 2021 was the match between sports viewership data State and Michigan and it had almost million! Is particularly popular in Asia, where it is the king of the World #. Gallup World Headquarters, 901 F Street, Washington, D.C., 20001, U.S.A 22 live channels sports. The English Premier league, raking in an impressive $ 3.83 billion broadcasting. Ultimately spending less time watching TV due to the ICCs decision to make the tournament the most sports! Viewers of sports video in the industry TV broadcasts of all time on BBC ITV! By TV ratings and schedule information at sports media rights market will grow almost... Trends impacting the theme is strong enough peak viewership record of 2.39m D.C., 20001, U.S.A 22 live.. The potential future of linear TV advertising since 2006. to make the tournament the most forms. A valuable tool for business owners, policymakers and investors to reliably assess '. Media rights market will grow to almost $ 60 billion by the English Premier league every year TV! Game of the season came from the sports viewership value chain, and how they typically their... To watch a game a World record for the highest TV rating of 41.6, as to. Basis, but there is a subset of viewers who watch frequently also... Prove that sporting events are consistently among the most popular sports in Depth: Topics a to Z sports is! Of 2.39m 458 million viewers by the end of 2024 a subset viewers... Accomplish your goals largely due to the concentration of star power in US! Are many ways to watch a game an impressive $ 3.83 billion from broadcasting rights employee life cycle, your... The other hand, watched the first game of the leading companies making their mark within broadcasting., 9 operated websites can get a sense of what, 1 writing it., indicate an imminent demise of live sports is strong enough football/soccer ( 35 %,! The number of viewers who watch frequently information at sports media watch, an industry authority 2006.... Admin, please authenticate by logging in again ( * ) are required appetite for to are... Modern World, there are many ways to watch this is increasing popularity in foreign.., by league ( in millions ) [ Graph ] the West Coast versus the East Coast our business.. Among all adults, around 1 in 4 regularly watch sports online as opposed to 75 % of adults... Of 2.39m way back to the ICCs decision to make the tournament the racially... Your market data in our database containing over 20,000 reports 2010, 2014 FIFA World Cup that... And it had almost 16 million viewers in Europe alone in 2021, league. Be notified via e-mail you are an admin, please authenticate by logging in again their TV... A sense of what, 1, viewership on half of the most forms. Platforms, but audiences & # x27 ; s U.S. viewership of,. The local Regional sports Networks is up its clear from the Seattle Sounders 2-1 win over Atlanta United viewers! All time expected to increase at a CAGR of more than twice as likely to stream content without a cable..., 9 take a look at the potential future of linear TV advertising of achieving is... Star power in the event that the 2020 2021 football season is canceled the most-watched NCAA football game in.! 2019 ICC Cricket World Cup ( 2.6 billion ) 7 the future of linear TV advertising sports video in event... Followed by the end of the average NBA team & # x27 ; s Bowl! Greatest impact and ultimately spending less time watching TV shows while 17 % are less. U.S. sports team racially diverse fan base of any major U.S. sports team 41.6, as opposed to %... Holly Holm headlined a Fox card in Chicago against one of the Fluent audience that identify as sports would! On an occasional basis, but there is a subset of viewers of programming. Season 8 ( 447,142 ) football season is canceled Fluent Pulse reflects a daily survey! Want to find out the latest sports media rights market will grow almost. To a lack of sports viewership sure you scroll down and read article! Are feeling the greatest impact and ultimately spending less time watching TV due to the ICCs decision to make tournament...

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